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Jim Crow's Drug War: Race, Coca Cola, and the Southern Origins of Drug Prohibition

Jim Crow's Drug War: Race, Coca Cola, and the Southern Origins of Drug Prohibition e s s a y . . . . . . . . . . . . . . . . . . . . . . Jim Crow’s Drug War Race, Coca Cola, and the Southern Origins of Drug Prohibition by Michael M. Cohen The story of the origins and early years of Coca- Cola — which contained small quantities of coca extracts until 1903 — helps illuminate changing southern and national perceptions of appropriate drug use. 1890s advertisement, courtesy of the Collections of the Library of Congress.  SC 12.3-Cohen.indd 55 7/11/06 4:13:47 PM t the end of the nineteenth century, the U.S. hunger for narcotics and cocaine was so notorious that one leading public-health offi - cial declared, “We are the drug-habit nation.” Today, Americans lustfully — if schizophrenically — consume huge quantities of Aboth the illegal “dope” of stoners and street junkies and the equally profitable products o f high-tech bioresearch labs and multinational phar- maceutical corporations. We are now, as we were a century ago, a people torn between, as the tv says, “just say no” and “the miracle of medicine.” But what do we mean by “drugs”? The public imagination struggles mightily to http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Southern Cultures University of North Carolina Press

Jim Crow's Drug War: Race, Coca Cola, and the Southern Origins of Drug Prohibition

Cohen, Michael M.
Southern Cultures , Volume 12 (3) – Aug 3, 2006
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Publisher
University of North Carolina Press
Copyright
Copyright © 2006 Center for the Study of the American South.
ISSN
1534-1488

Abstract

e s s a y . . . . . . . . . . . . . . . . . . . . . . Jim Crow’s Drug War Race, Coca Cola, and the Southern Origins of Drug Prohibition by Michael M. Cohen The story of the origins and early years of Coca- Cola — which contained small quantities of coca extracts until 1903 — helps illuminate changing southern and national perceptions of appropriate drug use. 1890s advertisement, courtesy of the Collections of the Library of Congress.  SC 12.3-Cohen.indd 55 7/11/06 4:13:47 PM t the end of the nineteenth century, the U.S. hunger for narcotics and cocaine was so notorious that one leading public-health offi - cial declared, “We are the drug-habit nation.” Today, Americans lustfully — if schizophrenically — consume huge quantities of Aboth the illegal “dope” of stoners and street junkies and the equally profitable products o f high-tech bioresearch labs and multinational phar- maceutical corporations. We are now, as we were a century ago, a people torn between, as the tv says, “just say no” and “the miracle of medicine.” But what do we mean by “drugs”? The public imagination struggles mightily to

Journal

Southern Cultures – University of North Carolina Press

Published: Aug 3, 2006

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