Corporate Real Estate: A Profile of the Leading Companies in Ireland
Abstract
Real estate as an asset in corporate strategy is relatively under-developed in a European context compared to the experience in the United States. In particular, there is an underestimation of real estate interests and effects on property costs and shareholder value. This article reports on work in progress regarding a survey of the top 100 companies operating within Ireland in terms of their characteristics and corporate real estate strategy. Inward investment from the U.S. to Ireland is highlighted. Initial findings show that real estate performs a largely traditional role within organizations but distinctive differences are apparent between indigenous and externally parented companies notably those from the U.S.