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The role of culture in farmer learning and technology adoption: A case study of farmer field schools among rice farmers in central Luzon, Philippines

The role of culture in farmer learning and technology adoption: A case study of farmer field... The goal of this paper is to show how culture – shared norms and values – is challenged and used to facilitate cooperative behavior within the context of farmer field schools (FFS) in central Luzon, Philippines. The success of the FFS is primarily associated with cultural norms that encourage experiential and collective learning and eventually lead to the adoption of integrated pest management (IPM) methods among the farmers. The study was conducted in central Luzon, the rice granary region of the Philippines, from 1992 to 1995 and again in 1999. Both qualitative and quantitative research methods were employed. Results indicate that a keen understanding of Filipino culture and values is essential if FFS is to be successful and if farmers are to successfully learn and practice IPM. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Agriculture and Human Values Springer Journals

The role of culture in farmer learning and technology adoption: A case study of farmer field schools among rice farmers in central Luzon, Philippines

Palis, Florencia
Agriculture and Human Values , Volume 23 (4) – Nov 17, 2006
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References (28)

Publisher
Springer Journals
Copyright
Copyright © 2006 by Springer Science+Business Media, Inc.
Subject
Philosophy; Ethics; Agricultural Economics; Veterinary Medicine/Veterinary Science; History, general; Evolutionary Biology
ISSN
0889-048X
eISSN
1572-8366
DOI
10.1007/s10460-006-9012-6
Publisher site
See Article on Publisher Site

Abstract

The goal of this paper is to show how culture – shared norms and values – is challenged and used to facilitate cooperative behavior within the context of farmer field schools (FFS) in central Luzon, Philippines. The success of the FFS is primarily associated with cultural norms that encourage experiential and collective learning and eventually lead to the adoption of integrated pest management (IPM) methods among the farmers. The study was conducted in central Luzon, the rice granary region of the Philippines, from 1992 to 1995 and again in 1999. Both qualitative and quantitative research methods were employed. Results indicate that a keen understanding of Filipino culture and values is essential if FFS is to be successful and if farmers are to successfully learn and practice IPM.

Journal

Agriculture and Human Values – Springer Journals

Published: Nov 17, 2006

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