Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Organizational culture and ethical research behavior

Organizational culture and ethical research behavior Abstract The author examines, in the context of Wallach’s (1983) conceptualization, the influence of bureaucratic, supportive, and innovative cultural dimensions on marketing research professionals’ reported ethical research behavior. The results indicate that marketing research professionals in organizations of bureaucratic-innovative-supportive culture reflect the highest reported research ethics behavior, followed by those in organizations of innovative-supportive and bureaucratic-only cultures, respectively. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of the Academy of Marketing Science Springer Journals

Organizational culture and ethical research behavior

Loading next page...
 
/lp/springer-journals/organizational-culture-and-ethical-research-behavior-VTEaLr6K06

References (28)

Publisher
Springer Journals
Copyright
1993 The Academy of Marketing Science
ISSN
0092-0703
eISSN
1552-7824
DOI
10.1177/0092070393211008
Publisher site
See Article on Publisher Site

Abstract

Abstract The author examines, in the context of Wallach’s (1983) conceptualization, the influence of bureaucratic, supportive, and innovative cultural dimensions on marketing research professionals’ reported ethical research behavior. The results indicate that marketing research professionals in organizations of bureaucratic-innovative-supportive culture reflect the highest reported research ethics behavior, followed by those in organizations of innovative-supportive and bureaucratic-only cultures, respectively.

Journal

Journal of the Academy of Marketing ScienceSpringer Journals

Published: Dec 1, 1993

There are no references for this article.