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Just-in-time inventory control: A subset of channel management

Just-in-time inventory control: A subset of channel management Abstract Marketing managers began adopting the Economic Order Quantity (EOQ) method of inventory control from the manufacturing industry almost thirty years ago. A new approach, “Just-In-Time” inventory, pioneered by Japanese firms, should be considered. This approach consists of at least two significant phases: one, technical, based on instantaneous communication flow and the computer; and secondly, behavioral, emphasizing improved cooperation between members of the channel system. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of the Academy of Marketing Science Springer Journals

Just-in-time inventory control: A subset of channel management

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References (37)

Publisher
Springer Journals
Copyright
1985 Academy of Marketing Science
ISSN
0092-0703
eISSN
1552-7824
DOI
10.1007/BF02729941
Publisher site
See Article on Publisher Site

Abstract

Abstract Marketing managers began adopting the Economic Order Quantity (EOQ) method of inventory control from the manufacturing industry almost thirty years ago. A new approach, “Just-In-Time” inventory, pioneered by Japanese firms, should be considered. This approach consists of at least two significant phases: one, technical, based on instantaneous communication flow and the computer; and secondly, behavioral, emphasizing improved cooperation between members of the channel system.

Journal

Journal of the Academy of Marketing ScienceSpringer Journals

Published: Jun 1, 1985

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