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JAMS 2010–2015: literature themes and intellectual structure

JAMS 2010–2015: literature themes and intellectual structure This issue of the Journal of the Academy of Marketing Science (JAMS) is the final of my term as editor of the journal, although the next several issues will contain articles accepted during my time as editor. It has been a privilege to continue my predecessors’ editorships, most immediately following David Stewart, and to now hand over the reins to Robert Palmatier, as my editorial successor. This editorial is a brief account of my JAMS editorial experiences and statistics, along with an overview of literature themes and the intellectual structure of the 2010–2015 articles in JAMS. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of the Academy of Marketing Science Springer Journals

JAMS 2010–2015: literature themes and intellectual structure

Hult, G.
Journal of the Academy of Marketing Science , Volume 43 (6) – Sep 21, 2015
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References (5)

Publisher
Springer Journals
Copyright
Copyright © 2015 by Academy of Marketing Science
Subject
Business and Management; Business and Management, general; Marketing; Social Sciences, general
ISSN
0092-0703
eISSN
1552-7824
DOI
10.1007/s11747-015-0464-3
Publisher site
See Article on Publisher Site

Abstract

This issue of the Journal of the Academy of Marketing Science (JAMS) is the final of my term as editor of the journal, although the next several issues will contain articles accepted during my time as editor. It has been a privilege to continue my predecessors’ editorships, most immediately following David Stewart, and to now hand over the reins to Robert Palmatier, as my editorial successor. This editorial is a brief account of my JAMS editorial experiences and statistics, along with an overview of literature themes and the intellectual structure of the 2010–2015 articles in JAMS.

Journal

Journal of the Academy of Marketing Science – Springer Journals

Published: Sep 21, 2015

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