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“Data will have a sustainable impact on agricultural technology”

“Data will have a sustainable impact on agricultural technology” I Int nte er rvi vie ew w C OVER STORY I N T E RV I EW “Data will have a sustainable impact on agricultural technology” Pitchfork and laptop: Agricultural technology has been focusing on digitization for some time now and with some projects it can be seen as a model for the mobility sector. In our interview, Peter-Josef Paffen, Chairman of the Management Board of Agco/Fendt, explains why electrification in agricultural technology will take place via the implement, why the autonomous robot Xaver will create completely new business models for Fendt and may well to a large extent replace the tractor in its current form for certain tasks. ATZoffhighway _ Peter-Josef Paffen, for a contrast to “long-liners”, who gener- For me, disruptive is when I discover long time it was the tractor that was the key ally only supply a tractor plus an imple- that I no longer need the tractor. We have product in your company. Today however, the ment, our development work today is indeed achieved tremendous develop- Fendt catalogue includes combine harvesters, focused on tractors, combines, forage ments. But none has yet been disruptive. balers, tracked tractors, and even a first harvesters, soil cultivation, crop http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png ATZoffhighway worldwide Springer Journals

“Data will have a sustainable impact on agricultural technology”

ATZoffhighway worldwide , Volume 11 (2) – Jun 8, 2018

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Publisher
Springer Journals
Copyright
Copyright © 2018 by Springer Fachmedien Wiesbaden
Subject
Engineering; Automotive Engineering
eISSN
2366-1097
DOI
10.1007/s41321-018-0017-z
Publisher site
See Article on Publisher Site

Abstract

I Int nte er rvi vie ew w C OVER STORY I N T E RV I EW “Data will have a sustainable impact on agricultural technology” Pitchfork and laptop: Agricultural technology has been focusing on digitization for some time now and with some projects it can be seen as a model for the mobility sector. In our interview, Peter-Josef Paffen, Chairman of the Management Board of Agco/Fendt, explains why electrification in agricultural technology will take place via the implement, why the autonomous robot Xaver will create completely new business models for Fendt and may well to a large extent replace the tractor in its current form for certain tasks. ATZoffhighway _ Peter-Josef Paffen, for a contrast to “long-liners”, who gener- For me, disruptive is when I discover long time it was the tractor that was the key ally only supply a tractor plus an imple- that I no longer need the tractor. We have product in your company. Today however, the ment, our development work today is indeed achieved tremendous develop- Fendt catalogue includes combine harvesters, focused on tractors, combines, forage ments. But none has yet been disruptive. balers, tracked tractors, and even a first harvesters, soil cultivation, crop

Journal

ATZoffhighway worldwideSpringer Journals

Published: Jun 8, 2018

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