Access the full text.
Sign up today, get DeepDyve free for 14 days.
Anthony A. Hickey Katherine Clancy-Hepburn (1974)
Children’s Behavior Responses to TV Food AdvertisementsJournal of Nutrition Education, 6
Sanford L. Grossbart (1984)
Parental Style Tendencies and Concern About Children’s Advertising
Leonard N. Reid (1979)
The Impact of Family Interaction on Children’s Understanding of TelevisionJournal of Advertising, 8
Ellen Wartella (1977)
How Children Learn to Buy
Leonard A. LoSciuto William D. Wells (1966)
Direct Observation of Purchasing BehaviorJournal of Marketing Research, 3
Edward Tauber (1982)
Why Do People Shop
Arlene Sosanie (1977)
Family Decision Making: Husband, Wife and Children
Robert L. Berkeley (1981)
Mothers’ Attitudes and Perceptions of Children’s Influence and Their Effect on Family Consumption
Daniel B. Wackman Scott Ward (1972)
Children’s Purchase Influence Attempts and Parental YieldingJournal of Marketing Research, 9
Scott Ward (1974)
Consumer SocializationJournal of Consumer Research, 1
George P. Moschis (1985)
The Role of Family Communication in Consumer Socialization of Children and AdolescentsJournal of Consumer Research, 11
H. Nicholas Windeshausen A. Coskun Samli (1965)
Teenagers as a MarketUniversity of Washington Business Review, 24
Daniel B. Wackman Scott Ward (1971)
Family and Media Influences on Adolescent Consumer LearningAmerican Behavioral Scientist, 14
Scott Ward (1984)
Consumer Behavior
Charles K. Atkin (1975)
Survey of Children’s and Mothers’ Responses to Television Commercials
Daniel B. Wackman (1973)
Effects of Television Advertising on Consumer Socialization
D. Marlowe (1964)
The Approval Motive: Studies in Evaluative Independence
Jeen-Su Lim (1986)
Family Decision Making in Leisure-Time Activities: An Exploratory Investigation of the Impact of Locus of Control, Child Age Influence Factor and parental Type on Perceived Child Influence
Shel Feldman (1975)
Children As Consumers: The Need For Multi-Theoretical Perspectives
Linda G. Mitchell (1986)
Television Advertising and Interpersonal Influences on Teenager’s Participation in Family Consumer Decisions
Joe Agnew (1987)
Children Come of Age as ConsumersMarketing News, 25
John R. Rossiter Thomas S. Robertson (1977)
Children’s Responsiveness to CommercialsJournal of Communication, 21
Ruth B. Smith (1984)
The Impact of Family Communication on Adolescent Consumer Socialization
Robert Mayer Russel W. Belk (1984)
Developmental Recognition of Consumption SymbolismJournal of Consumer Research, 9
Frederick A. Russ (1971)
Student Influence on Family Purchase Decisions
Bill. Abrams (1984)
27.
James U. McNeal (1969)
The Child Consumer: A New MarketJournal of Retailing, 45
James E. Nelson (1979)
Children as Information Sources in the Family Decision to Eat Out
Ronald. Alsop (1988)
33.
George P. Moschis Gilbert Churchill (1979)
Television and Interpersonal Influences on Adolescent Consumer LearningJournal of Consumer Research, 6
Joan Aldous (1974)
Commentaries on Ward, ‘Consumer Socialization’Journal of Consumer Research, 1
Raymond Bauer (1964)
The Obstinate Audience: The Influence Process from the Point of View of Social CommunicationAmerican Psychologist, 19
Charles K. Atkin (1978)
Observation of Parent-Child Interaction in Supermarket Decision-MakingJournal of Marketing, 42
George P. Moschis (1987)
Consumer Socialization. Lexington, MA: D.C. Health. Moschis, George P., and Gilbert A. Churchill, Jr. 1978. “Consumer Socialization: A Theoretical and Empirical AnalysisJournal of Marketing Research, 15
Patty. Beulter (1987)
9.
James U. McNeal (1987)
Children as Consumers
Thomas C. Kinnear Bonnie B. Reece (1986)
Indices of Consumer Socialization for Retailing ResearchJournal of Retailing, 62
Mary Alice White JoAnn Paley Galst (1976)
The Unhealthy Persuader: The Reinforcing Value of Television and Children’s Purchase Attempts at the SupermarketChild Development, 47
Ann Walsh (1987)
Mothers’ Communication Orientations and Related Consumer Socialization Tendencies
Thomas S. Robertson (1979)
Parental Mediation of Television Advertising EffectsJournal of Communication, 29
Ellen Wartella (1977)
The Development of Consumer Information Processing Skills: Integrating Cognitive Development and Family Interaction Theories
Thomas S. Robertson John R. Rossiter (1975)
Children’s Television Viewing: An Examination of Parent-Child ConsensusSociometry, 38
Lynn Schnurnberger (1987)
Shopping Without TearsParents, 62
Roger L. Jenkins (1979)
The Influence of Children in Family Decision Making: Parents’ Perception
Sanford Grossbart Les Carlson (1988)
Parental Style and Consumer Socialization of ChildrenJournal of Consumer Research, 15
Lawrence A. Crosby Sanford L. Grossbart (1984)
Understanding the Bases of Parental Concern and Reaction to Children’s Food AdvertisingJournal of Marketing, 48
George P. Moschis Roy L. Moore (1981)
The Role of Family Communication in Consumer LearningJournal of Communication, 31
George P. Moschis (1976)
Moschis, George P. 1976. “Acquisition of the Consumer Role by Adolescents.” Dissertation. University of Wisconsin-Madison.
Abstract This study examines co-shopping frequency (mothers shopping with children) from a consumer socialization perspective. It also compares consumer orientations and socialization behaviors of heavier, moderate and lighter co-shoppers. Results indicate that these groups differ in desires to develop children’s consumer competence, consumer roles played by children, consumption motivations and values, and potential efforts to mediate marketing influence.
Journal of the Academy of Marketing Science – Springer Journals
Published: Jun 1, 1991
Read and print from thousands of top scholarly journals.
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Copy and paste the desired citation format or use the link below to download a file formatted for EndNote
Access the full text.
Sign up today, get DeepDyve free for 14 days.
All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.