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JK Johansson, GS Yip (1994)
Exploiting globalization potential: U.S. and Japanese strategiesStrategic Management Journal, 15
GS Yip, GTM Hult (2012)
Total global strategy
ME Porter (1990)
The competitive advantage of nations
PJ Buckley, M Casson (2011)
Marketing and the multinational: extending internalization theoryJournal of the Academy of Marketing Science, 39
AH Kirca, GTM Hult, K Roth, ST Cavusgil, M Perry, MB Akdeniz, SZ Deligonul, JA Mena, WA Pollitte, JJ Hoppner, JC Miller, RC White (2011)
Firm-specific assets, multinationality, and firm performance: a meta-analytic review and theoretical integrationAcademy of Management Journal, 54
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The “double diamond” model of international competitiveness: the Canadian experienceManagement International Review, 33
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Firm, strategic group, and industry influences on performanceStrategic Management Journal, 28
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Toward a theory of the boundary-spanning marketing organization and insights from 31 organization theoriesJournal of the Academy of Marketing Science, 39
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Ceilings in the reliability and validity of performance ratings: the case of expert ratersAcademy of Management Journal, 32
GS Yip (1989)
Global strategy… in a world of nations?Sloan Management Review, 31
FV Morgeson, S Mithas, TL Keiningham, L Aksoy (2011)
An investigation of the cross-national determinants of customer satisfactionJournal of the Academy of Marketing Science, 39
AH Kirca, WO Bearden (2011)
Implementation of market orientation in the subsidiaries of global companies: the role of institutional factorsJournal of the Academy of Marketing Science, 39
J Johanson, J-E Vahlne (2011)
Markets as networks: implications for strategy-makingJournal of the Academy of Marketing Science, 39
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How much does industry matter?Strategic Management Journal, 12
This special issue of JAMS is dedicated to the general concept of “international competitiveness,” viewed as a strategic phenomenon inherent in the broader fields of international marketing, international business, and international management. Broadly, international competitiveness is a measure of an organization’s advantage (or disadvantage) in marketing its products and/or services in global markets. The introduction to the special issue provides an overview of international competitiveness, examples of multinational enterprises and their indicators of international competitiveness, and a description of the 10 articles in the issue. Appropriately, in the spirit of JAMS’ breadth of coverage, the articles in the issue broadly address international competitiveness issues related to the scope of the field of international marketing, multinational enterprises, small-medium enterprises, culture, exporting, foreign market subsidiaries, and offshoring and outsourcing. Naturally, some of the articles span multiple areas as well.
Journal of the Academy of Marketing Science – Springer Journals
Published: Dec 10, 2011
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