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Trends in Wholesaling

Trends in Wholesaling R. S. ALEXANDER HIS PAPER is confined to developments first of them. 1. What has happened during within the past five years. Of course, the past five years to the number of whole­ many of the trends observable within that salers in existence and what has been the time are characteristic of a much longer trend of their total net sales? The reports of the 1933 Census of Distribution are not period. Some of these long run movements have been accelerated and others have been yet complete. A preliminary report for the retarded by the catastrophic economic events country as a whole (released November 30) of the past five years. Discussion of the ef­ shows that the total net sales of all whole­ fect of the N.R.A. on the wholesaling busi­ sale establishments declined from 69 billions of dollars in 1929 to something over 32 bil­ ness is avoided because the codes covering this field have been adopted so recently that lions in 1933, a loss of 53.6%, while the num­ there exists no basis of experience upon ber of establishments fell from 170,000 to which to judge their probable effect. 164,000, a decline of 3.3%. This includes all http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png American Marketing Journal SAGE

Trends in Wholesaling

American Marketing Journal , Volume amj-2 (1): 8 – Jan 1, 1935

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Publisher
SAGE
Copyright
© 1935 American Marketing Association
ISSN
0193-1806
eISSN
1547-7185
DOI
10.1177/002224293500200111
Publisher site
See Article on Publisher Site

Abstract

R. S. ALEXANDER HIS PAPER is confined to developments first of them. 1. What has happened during within the past five years. Of course, the past five years to the number of whole­ many of the trends observable within that salers in existence and what has been the time are characteristic of a much longer trend of their total net sales? The reports of the 1933 Census of Distribution are not period. Some of these long run movements have been accelerated and others have been yet complete. A preliminary report for the retarded by the catastrophic economic events country as a whole (released November 30) of the past five years. Discussion of the ef­ shows that the total net sales of all whole­ fect of the N.R.A. on the wholesaling busi­ sale establishments declined from 69 billions of dollars in 1929 to something over 32 bil­ ness is avoided because the codes covering this field have been adopted so recently that lions in 1933, a loss of 53.6%, while the num­ there exists no basis of experience upon ber of establishments fell from 170,000 to which to judge their probable effect. 164,000, a decline of 3.3%. This includes all

Journal

American Marketing JournalSAGE

Published: Jan 1, 1935

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