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The other Campaign

The other Campaign By Lorraine C. Minnite and Frances Fox Piven The O Ther Campaign Who Gets to Vote? As unions gear up for the election of 2012, they should take a lesson from the electoral contests of 2008 and 2010. These elections were won by stra- tegic moves to reshape the electorate as much as, or more than, by the usual approaches to campaigning. At the highest levels of the political parties, the focus continues to be not only on persuading voters, but on who gets to vote. The remarkable 2008 triumph of Barack an estimated increase of about six hundred Obama was the result of a surge into the elet ch - ousand more first-time black voters in 2008 torate of youth, people of color, and the poo co r, mpared to 2004, or about 40 percent of the many of them voting for the first time. In fac in t, crease in the overall number of first-time first-time voters may have determined thv e o ters. Even more impressive, among Latinos, outcome. Exit polls found that approximatel sy ome 28 percent voted for the first time in ten million new voters (68.7 percent of al2008, co l mpared to http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png New Labor Forum SAGE

The other Campaign

Minnite, Lorraine C.; Piven, Frances Fox
New Labor Forum , Volume 21 (2): 6 – Jun 1, 2012
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References (9)

Publisher
SAGE
Copyright
© 2012 Joseph S. Murphy Institute, CUNY
ISSN
1095-7960
eISSN
1557-2978
DOI
10.4179/NLF.212.0000006
Publisher site
See Article on Publisher Site

Abstract

By Lorraine C. Minnite and Frances Fox Piven The O Ther Campaign Who Gets to Vote? As unions gear up for the election of 2012, they should take a lesson from the electoral contests of 2008 and 2010. These elections were won by stra- tegic moves to reshape the electorate as much as, or more than, by the usual approaches to campaigning. At the highest levels of the political parties, the focus continues to be not only on persuading voters, but on who gets to vote. The remarkable 2008 triumph of Barack an estimated increase of about six hundred Obama was the result of a surge into the elet ch - ousand more first-time black voters in 2008 torate of youth, people of color, and the poo co r, mpared to 2004, or about 40 percent of the many of them voting for the first time. In fac in t, crease in the overall number of first-time first-time voters may have determined thv e o ters. Even more impressive, among Latinos, outcome. Exit polls found that approximatel sy ome 28 percent voted for the first time in ten million new voters (68.7 percent of al2008, co l mpared to

Journal

New Labor Forum – SAGE

Published: Jun 1, 2012

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