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Planning a Communications Program for a New School of Business

Planning a Communications Program for a New School of Business FOR PLANNING A COMMUNICATIONS PROGRAM NEW OF A SCHOOL BUSINESS E. D. of Business Hodo, Dean, College Administration, of at Antonio Texas San University As an mule a farmer economist I feel like an old black Kentucky something once had. Each the farmer entered the black mule in one of the races which year of determines the contenders for the Each the mule lost Kentucky Derby. year course and lost a distant last. one of the farmer’s badly by always being Finally, friends asked him entered to the farmer &dquo;He won’t he the which why mule, replied, ever but the will rub off.&dquo; with association win, perhaps something the communication for business for a new institution Planning program calls of for a reflection on different areas of interest. The College many has Business of that at the of Texas at San Antonio today, especially University different facets. We are to stabilize our at a point many attempting philosophy somewhere between extremes of which we business the a vocational-technical school schools were to at other end of the be even 14 and the reported 10, 12, years ago, as a theoretical business school which spectrum, esoteric, produces great highly scholars http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png ABCA Bulletin SAGE

Planning a Communications Program for a New School of Business

ABCA Bulletin , Volume 36 (4): 13 – Dec 1, 1973

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Publisher
SAGE
Copyright
Copyright © by SAGE Publications
ISSN
0001-0383
DOI
10.1177/108056997303600401
Publisher site
See Article on Publisher Site

Abstract

FOR PLANNING A COMMUNICATIONS PROGRAM NEW OF A SCHOOL BUSINESS E. D. of Business Hodo, Dean, College Administration, of at Antonio Texas San University As an mule a farmer economist I feel like an old black Kentucky something once had. Each the farmer entered the black mule in one of the races which year of determines the contenders for the Each the mule lost Kentucky Derby. year course and lost a distant last. one of the farmer’s badly by always being Finally, friends asked him entered to the farmer &dquo;He won’t he the which why mule, replied, ever but the will rub off.&dquo; with association win, perhaps something the communication for business for a new institution Planning program calls of for a reflection on different areas of interest. The College many has Business of that at the of Texas at San Antonio today, especially University different facets. We are to stabilize our at a point many attempting philosophy somewhere between extremes of which we business the a vocational-technical school schools were to at other end of the be even 14 and the reported 10, 12, years ago, as a theoretical business school which spectrum, esoteric, produces great highly scholars

Journal

ABCA BulletinSAGE

Published: Dec 1, 1973

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