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/lp/sage/cancun-s-tourism-development-from-a-fordist-spectrum-of-analysis-6I75d8eqH6
- Publisher
- SAGE
- Copyright
- Copyright © by SAGE Publications
- ISSN
- 1468-7976
- eISSN
- 1741-3206
- DOI
- 10.1177/1468797602002001098
- Publisher site
- See Article on Publisher Site
Abstract
Tourism scholars in recent years have posited a global paradigmatic shift from Fordist to more post-Fordist and neo-Fordist modes of tourism production and consumption. This article provides a brief literature review of transformations in global tourism production and consumption from a Fordist spectrum of analysis. Following a discussion of tourism development in Cancun and the surrounding state of Quintana Roo, this article draws on empirical data from a survey of 615 visitors to the Yucatan Peninsula and 60 Cancun hotels to provide a contextual application of the Fordist spectrum in understanding the nature of tourism production and consumption in the region. Cancun is situated as a predominately Fordist mass tourism resort, however, analysis reveals that the region’s tourism landscape, which is experiencing processes of diversification, is in reality a complex combination of both Fordist and post-Fordist elements manifest in different ‘shades’ of mass tourism, ‘neo-Fordism’ and ‘mass customization’. The article concludes that the Fordist spectrum of analysis provides a useful perspective from which to examine the changing nature of tourism production and consumption.
Journal
Tourist Studies: An International Journal – SAGE
Published: Apr 1, 2002