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Evolutionary Psychology www.epjournal.net – 2013. 11(4): 885-888 ¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯ Book Review How an Evolutionary Model is Better at Explaining Decisions than Neo- Classical and Behavioral Economics Models A review of Douglas T. Kenrick and Vladas Griskevicius, The Rational Animal: How Evolution Made us Smarter than we Think. New York: Basic Books, 2013, 255 pp., US $26.99, ISBN 978-0-465-03242-6 (hardcover). Jasper J. Duineveld, School of Social Sciences and Psychology, University of Western Sydney, Australia. Email: jasperduineveld@gmail.com (Corresponding author). Peter K. Jonason, School of Social Sciences and Psychology, University of Western Sydney, Australia. Perhaps the most fundamental question in psychology is why people do the things they do. Douglas Kenrick and Vladas Griskevicius discuss decision-making and why people make apparently irrational choices in their book The Rational Animal: How Evolution Made us Smarter than we Think. With their years of experience in evolutionary psychology, they examine decision-making through an evolutionary lens. To illustrate the points that are made, the authors use examples often involving individuals and situations that are well known (e.g., MC Hammer, Steve Jobs, the Disney brothers). Most chapters are opened with extreme statements which are slowly unpacked throughout the chapter by applying the main concept of the chapter to
Evolutionary Psychology – SAGE
Published: Oct 1, 2013
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