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Bad Writing Can Be Good Business

Bad Writing Can Be Good Business Carla Butenhoff has to practice what she preaches. She has Master's Degrees in communications fields fromCornell University and the University of Wisconsin—Milwaukee, and has taught in several colleges. For the pastfour years, she has been aspokesman for a large Midwest company. Her remarks were made at the ABCA MidwestRegionalConference, April 22, 1977, in Milwaukee. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png ABCA Bulletin SAGE

Bad Writing Can Be Good Business

ABCA Bulletin , Volume 40 (2): 2 – Jun 1, 1977

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Publisher
SAGE
Copyright
Copyright © by SAGE Publications
ISSN
0001-0383
DOI
10.1177/108056997704000203
Publisher site
See Article on Publisher Site

Abstract

Carla Butenhoff has to practice what she preaches. She has Master's Degrees in communications fields fromCornell University and the University of Wisconsin—Milwaukee, and has taught in several colleges. For the pastfour years, she has been aspokesman for a large Midwest company. Her remarks were made at the ABCA MidwestRegionalConference, April 22, 1977, in Milwaukee.

Journal

ABCA BulletinSAGE

Published: Jun 1, 1977

There are no references for this article.