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A Corporate Communication Major for Clarke College

A Corporate Communication Major for Clarke College Communication for Clarke Corporate Major College Michael L. Turney Clarke College Communication has been an not be in the best the students’ always important may interests, given of business and and there has and aspect industry, long shrinking job-market intensifying competition been a cadre of communicators within most for in these areas. After the commu- major jobs studying who such services as nication field and a of corporations, people perform authori- consulting variety we have concluded that the real future for public relations, advertising, employee training, ties, and information dissemination within and lies in ed- outside students business, industry, government, of the and health fields. Therefore we have em- organization. ucation, In the who held these were barked on an effort to a new communica- past, people positions develop trained in and understood but tions for Clarke one which will re- generally business, major College, had little formal or in commu- our in and training experience place present majors journalism radio/ nication. Or were with little is The title of the they people knowledge television/film. major program or of business who were trained or ex- Communication. experience Corporate or We intend to turn out multi-talented perienced journalists, writers, photographers, http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png ABCA Bulletin SAGE

A Corporate Communication Major for Clarke College

ABCA Bulletin , Volume 43 (2): 3 – Jun 1, 1980

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Publisher
SAGE
Copyright
Copyright © by SAGE Publications
ISSN
0001-0383
DOI
10.1177/108056998004300211
Publisher site
See Article on Publisher Site

Abstract

Communication for Clarke Corporate Major College Michael L. Turney Clarke College Communication has been an not be in the best the students’ always important may interests, given of business and and there has and aspect industry, long shrinking job-market intensifying competition been a cadre of communicators within most for in these areas. After the commu- major jobs studying who such services as nication field and a of corporations, people perform authori- consulting variety we have concluded that the real future for public relations, advertising, employee training, ties, and information dissemination within and lies in ed- outside students business, industry, government, of the and health fields. Therefore we have em- organization. ucation, In the who held these were barked on an effort to a new communica- past, people positions develop trained in and understood but tions for Clarke one which will re- generally business, major College, had little formal or in commu- our in and training experience place present majors journalism radio/ nication. Or were with little is The title of the they people knowledge television/film. major program or of business who were trained or ex- Communication. experience Corporate or We intend to turn out multi-talented perienced journalists, writers, photographers,

Journal

ABCA BulletinSAGE

Published: Jun 1, 1980

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