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Journal of the American Medical Informatics Association Volume 7 Number 2 Mar / Apr 2000 125 Discussion Forum n Analysis of a Hypothetical Case Organizer and Moderator:JOAN S. ASH,PHD, MLS, MBA Participants:JAMES G. ANDERSON,PHD, PAUL N. GORMAN, MD, RITA D. ZIELSTORFF, RN, MS, NATALIE NORCROSS, MLIS, JODY PETTIT, MD, PATRICIA YAO,BS Background Case Presentation Mercer Medical Center is a 450-bed community hos- Mercer Medical Center has been successfully compet- pital in a large metropolitan area in the Pacific North- ing for business because of the strong visionary lead- west, with 650 medical staff and a residency program. ership of Chief Executive Officer (CEO), E. Joseph It is part of an ever-growing health system that has Burns. However, the pressure has been relentless to been successful in competing with two other major constantly update expensive systems and equipment. health systems in the city. Managed care penetration The latest lawsuit has brought this forcefully home yet is increasing, and Mercer has bought up small private again. The publicity will undoubtedly have a negative clinics as well as having its own managed care insur- impact on the public’s perception of Mercer and on ance plan. To remain competitive in the marketplace, critical
Journal of the American Medical Informatics Association – Oxford University Press
Published: Mar 1, 2000
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