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Swimming in the blue ocean versus riding the choppy waves of the red ocean

Swimming in the blue ocean versus riding the choppy waves of the red ocean With the aesthetic industry firmly becoming a high street service, it is timely to question whether practitioners are adopting the skills required to meet the demands of today's consumer. Josh Yardley believes that, to rise above the competition, clinic owners should be ready to learn and apply the successful business philosophies and strategies of established retailers from other sectors http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Aesthetic Nursing Mark Allen Group

Swimming in the blue ocean versus riding the choppy waves of the red ocean

Journal of Aesthetic Nursing , Volume 4 (7): 2 – Sep 2, 2015

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Publisher
Mark Allen Group
Copyright
Copyright © 2015 MA Healthcare Limited
ISSN
2050-3717
eISSN
2052-2878
DOI
10.12968/joan.2015.4.7.354
Publisher site
See Article on Publisher Site

Abstract

With the aesthetic industry firmly becoming a high street service, it is timely to question whether practitioners are adopting the skills required to meet the demands of today's consumer. Josh Yardley believes that, to rise above the competition, clinic owners should be ready to learn and apply the successful business philosophies and strategies of established retailers from other sectors

Journal

Journal of Aesthetic NursingMark Allen Group

Published: Sep 2, 2015

There are no references for this article.