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Insider tips on buying adverts: getting the most out of the money you have spent

Insider tips on buying adverts: getting the most out of the money you have spent Company owners will often want to measure their return on investment when spending their marketing budget, and many are advised to spend the entirety of this money on a PR campaign. In her regular column providing PR advice, Kate Zadah explores the benefits of buying advertising space and suggests ways in which aesthetic practitioners can make the most out of the money they spend http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Aesthetic Nursing Mark Allen Group

Insider tips on buying adverts: getting the most out of the money you have spent

Journal of Aesthetic Nursing , Volume 2 (1): 2 – Feb 1, 2013

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Publisher
Mark Allen Group
Copyright
Copyright © 2013 MA Healthcare Limited
ISSN
2050-3717
eISSN
2052-2878
DOI
10.12968/joan.2013.2.1.48
Publisher site
See Article on Publisher Site

Abstract

Company owners will often want to measure their return on investment when spending their marketing budget, and many are advised to spend the entirety of this money on a PR campaign. In her regular column providing PR advice, Kate Zadah explores the benefits of buying advertising space and suggests ways in which aesthetic practitioners can make the most out of the money they spend

Journal

Journal of Aesthetic NursingMark Allen Group

Published: Feb 1, 2013

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