Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Understanding government discourses on social media: Lessons from the use of YouTube at local level1

Understanding government discourses on social media: Lessons from the use of YouTube at local level1 Local Governments around the world have taken advantage of social media during the past ten years to improve transparency and to provide public services. Challenges related to information management and citizen participation have emerged, namely at the local level where the diffusion of social media has been slower compared to initiatives launched at the national level. This paper analyzes how the use of social media can reflect a change in the discursive exchanges established between local governments in Canada and Mexico and citizens. To achieve this goal, the use of YouTube by the municipalities of Quebec and Morelia was examined by using digital methods and content analysis. The author proposes the emergence of new conditions between government and users, which are changing the discourse, identity, and communication purposes of the municipalities. However, the development of more dialogic communication processes supported by social media is still a promise, at least on YouTube. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Information Polity IOS Press

Understanding government discourses on social media: Lessons from the use of YouTube at local level1

González-Galván, Osiris S.
Information Polity , Volume 27 (3): 14 – Aug 31, 2022
Download PDF
14 pages

Loading next page...
 
/lp/ios-press/understanding-government-discourses-on-social-media-lessons-from-the-YsPTAgJ7kB

References (23)

Publisher
IOS Press
Copyright
Copyright © 2022 © 2022 – IOS Press. All rights reserved.
ISSN
1570-1255
eISSN
1875-8754
DOI
10.3233/ip-210314
Publisher site
See Article on Publisher Site

Abstract

Local Governments around the world have taken advantage of social media during the past ten years to improve transparency and to provide public services. Challenges related to information management and citizen participation have emerged, namely at the local level where the diffusion of social media has been slower compared to initiatives launched at the national level. This paper analyzes how the use of social media can reflect a change in the discursive exchanges established between local governments in Canada and Mexico and citizens. To achieve this goal, the use of YouTube by the municipalities of Quebec and Morelia was examined by using digital methods and content analysis. The author proposes the emergence of new conditions between government and users, which are changing the discourse, identity, and communication purposes of the municipalities. However, the development of more dialogic communication processes supported by social media is still a promise, at least on YouTube.

Journal

Information Polity – IOS Press

Published: Aug 31, 2022

There are no references for this article.