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CRM and identity theft issues associated with e-ticketing of sports and entertainment

CRM and identity theft issues associated with e-ticketing of sports and entertainment Through the advantages of the use of online and electronic ticketing (e-ticketing) services, the sporting entertainment industry has been able to increase the production and effectiveness of their customer relation management department. It is an interesting academic research question concerning this balance of productivity losses and gains in employee cohesiveness that warrants additional research in the intrinsic motivations of both management and their employees. From an empirical study, it was found that frequent e-ticket users were relatively secure in using such applications, while those with fewer exposures did suffer more fear of loss and exposure of personal information on the internet concerning the use of e-ticket options. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Electronic Government, an International Journal Inderscience Publishers

CRM and identity theft issues associated with e-ticketing of sports and entertainment

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Publisher
Inderscience Publishers
Copyright
Copyright © Inderscience Enterprises Ltd. All rights reserved
ISSN
1740-7494
eISSN
1740-7508
DOI
10.1504/EG.2012.044776
Publisher site
See Article on Publisher Site

Abstract

Through the advantages of the use of online and electronic ticketing (e-ticketing) services, the sporting entertainment industry has been able to increase the production and effectiveness of their customer relation management department. It is an interesting academic research question concerning this balance of productivity losses and gains in employee cohesiveness that warrants additional research in the intrinsic motivations of both management and their employees. From an empirical study, it was found that frequent e-ticket users were relatively secure in using such applications, while those with fewer exposures did suffer more fear of loss and exposure of personal information on the internet concerning the use of e-ticket options.

Journal

Electronic Government, an International JournalInderscience Publishers

Published: Jan 1, 2012

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