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Recent Middle Eastern developments illustrate how online social media can transform political discourse. However, little is known about how Arab governments choose to implement such applications. This research investigates contextual issues confronting government organisations and citizens when they decide whether to engage in meaningful dialogue using social media. A robust multi-method research design provides for a literaturederived framework to be refined in light of Oman-based case studies and participatory action research. Findings at the national level of enquiry indicate that strong influencers of social media acceptance for Arab government organisations and citizens are legislation and broadband availability. On the organisation side, financial, political and technical support is also essential. On the citizen side, digital divide issues concerning the high cost of services and lack of social media awareness and skills, plus two uniquely Arab concerns (criticism culture and dialogue culture) strongly influence citizen acceptance of government-led social media initiatives. Copyright © 2016 Inderscience Enterprises Ltd. Keywords: Arab government; criticism culture; dialogue culture; digital divide; e-government services; electronic government services; information system acceptance; national culture; political discourse; social media. Reference to this paper should be made as follows: Al Nomani, H., Deakins, E., Dillon, S. and Vossen, G. (2016)
Electronic Government, an International Journal – Inderscience Publishers
Published: Jan 1, 2016
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