Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

UVA MIRA, Birth of a New Wine Farm

UVA MIRA, Birth of a New Wine Farm This article studies the planning and creation of a substantial wine farm in South Africa. A prominent businessman uses his managerial talents in copybook fashion, to attract earlier return on his considerable outlay than would have been the case relying fully upon the maturity of his vine crop. An enormous bushfire had an unexpected effect, and the variation of wildlife is touched upon, as are the inevitable government regulations. There is so much being, and to be, installed, that it is suggested a followup study concerning maturity and achievements could be useful. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Wine Marketing Emerald Publishing

UVA MIRA, Birth of a New Wine Farm

Garrett, Peter
International Journal of Wine Marketing , Volume 11 (1): 8 – Jan 1, 1999
Download PDF
8 pages

Loading next page...
 
/lp/emerald-publishing/uva-mira-birth-of-a-new-wine-farm-0blcDv7OhF
Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0954-7541
DOI
10.1108/eb008691
Publisher site
See Article on Publisher Site

Abstract

This article studies the planning and creation of a substantial wine farm in South Africa. A prominent businessman uses his managerial talents in copybook fashion, to attract earlier return on his considerable outlay than would have been the case relying fully upon the maturity of his vine crop. An enormous bushfire had an unexpected effect, and the variation of wildlife is touched upon, as are the inevitable government regulations. There is so much being, and to be, installed, that it is suggested a followup study concerning maturity and achievements could be useful.

Journal

International Journal of Wine Marketing – Emerald Publishing

Published: Jan 1, 1999

There are no references for this article.