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The media's construction of CEO infamy

The media's construction of CEO infamy Purpose – The purpose of this paper is to determine how the media constructs images of infamous chief executive officers (CEOs) through the use of recurring themes, terms and phrases in the popular press. Design/methodology/approach – This research conducts content analyses of secondary data from three popular press business sources over a two‐year period to identify the journalistic construction of 12 infamous CEOs. Findings – The findings reveal 18 themes and eight categories of images constructed by the media, an integrated framework of CEO infamy as constructed by the media and a definition of CEO infamy. Originality/value – To date, little research has focused solely on the media's construction of the infamous CEO. This paper also begins to bridge positive and negative CEO celebrity concepts. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Strategy and Management Emerald Publishing

The media's construction of CEO infamy

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Publisher
Emerald Publishing
Copyright
Copyright © 2009 Emerald Group Publishing Limited. All rights reserved.
ISSN
1755-425X
DOI
10.1108/17554250911003827
Publisher site
See Article on Publisher Site

Abstract

Purpose – The purpose of this paper is to determine how the media constructs images of infamous chief executive officers (CEOs) through the use of recurring themes, terms and phrases in the popular press. Design/methodology/approach – This research conducts content analyses of secondary data from three popular press business sources over a two‐year period to identify the journalistic construction of 12 infamous CEOs. Findings – The findings reveal 18 themes and eight categories of images constructed by the media, an integrated framework of CEO infamy as constructed by the media and a definition of CEO infamy. Originality/value – To date, little research has focused solely on the media's construction of the infamous CEO. This paper also begins to bridge positive and negative CEO celebrity concepts.

Journal

Journal of Strategy and ManagementEmerald Publishing

Published: Oct 23, 2009

Keywords: Chief executives; Content management; Social structure

References