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Mastering the dynamic nature of modern strategy

Mastering the dynamic nature of modern strategy Purpose – To improve the quality of strategy development and implementation in a large or small enterprise. Design/methodology/approach – Principles extracted from the author ís observation and experience and set out as a checklist for strategy formulation. Findings – By acting on ten key principles or trends, businesses can reduce risks and take advantage of future market opportunities. Practical implications – Improve strategy through an ability to anticipate change in the environmental business model. Originality/value – The article creates a practical approach to allow business strategists to think through the micro application of macro trends. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Handbook of Business Strategy Emerald Publishing

Mastering the dynamic nature of modern strategy

Handbook of Business Strategy , Volume 7 (1): 7 – Jan 1, 2006

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Publisher
Emerald Publishing
Copyright
Copyright © 2006 Emerald Group Publishing Limited. All rights reserved.
ISSN
1077-5730
DOI
10.1108/10775730610618594
Publisher site
See Article on Publisher Site

Abstract

Purpose – To improve the quality of strategy development and implementation in a large or small enterprise. Design/methodology/approach – Principles extracted from the author ís observation and experience and set out as a checklist for strategy formulation. Findings – By acting on ten key principles or trends, businesses can reduce risks and take advantage of future market opportunities. Practical implications – Improve strategy through an ability to anticipate change in the environmental business model. Originality/value – The article creates a practical approach to allow business strategists to think through the micro application of macro trends.

Journal

Handbook of Business StrategyEmerald Publishing

Published: Jan 1, 2006

Keywords: Corporate strategy; Competitive advantage

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