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PurposeThe European Union offers support mechanisms to help small and medium sized enterprises (SMEs) to innovate and grow. Given the substantial contribution of SMEs to national economies, the present paper explores what factors tend to be associated with the success of EU-supported innovation by SMEs in Poland during its early post-accession period.Design/methodology/approachA conceptual model relating the type of innovation, investment purpose, funding type and financial readiness, location and collaboration possibilities, company size and sector of operation to changes in the capital base, employment, unit price and revenue is proposed. This model is operationalised and estimated as a structural equations model and estimated using a sample of 110 SMEs surveyed in 2008 in the Greater Poland (Wielkopolska) region in Poland.FindingsTwo approaches to the successful use of innovation support have been observed among the studied companies. The first approach implements market innovations to establish a presence in foreign markets and to move the product or service up the value chain. The second approach uses the funding to de-risk workforce expansion and increase production capacity.Originality/valueThe paper provides the first systematic disaggregate level analysis of an early post-accession context where impacts of EU support for SME innovation are decomposed into effects of specific investment conditions and innovation type on changes in capital base, employment, unit price and ultimately revenue. The insights provided here are valuable for managers developing business and innovation strategies on the one hand, but also for policymakers responsible for creating an entrepreneurship friendly environment in emerging economies.
Journal of Research in Marketing and Entrepreneurship – Emerald Publishing
Published: Oct 16, 2017
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