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A study of female Middle Eastern entrepreneurs: a resource-based view

A study of female Middle Eastern entrepreneurs: a resource-based view PurposeUsing the resource-focused view of the firm as a theoretical backdrop, this study aims to examine the relationships between entrepreneurial perceptions and two dependent measures (i.e. customer satisfaction outcomes and firm performance). Specifically, the study tests the boundary conditions of the resource-based view (RBV) performance relationship in a Middle Eastern context.Design/methodology/approachThe data from 171 female Saudi entrepreneurs are analyzed using structural equation modeling.FindingsThe research results revealed that marketing capability and financial capability (i.e. financial capital access) have a positive significant effect on both dependent measures. Labor shortage also has a negative significant effect on both dependent variables, whereas operations capability does not show a significant effect on the two dependent measures. To a large extent, the results show that the RBV holds true in the Saudi context.Originality/valueThe study contributes to the knowledge about the effects of specific human and financial capital, as well as illuminates how marketing capability, financial capital access and labor shortage impact these dependent variables in the unique context of Saudi Arabia among female entrepreneurs, thereby extending the knowledge of the RBV in different contexts. Furthermore, it extends knowledge of the entrepreneurship literature, especially in the area of gender-based entrepreneurship research in developing countries. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Research in Marketing and Entrepreneurship Emerald Publishing

A study of female Middle Eastern entrepreneurs: a resource-based view

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References (66)

Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
1471-5201
DOI
10.1108/JRME-07-2016-0023
Publisher site
See Article on Publisher Site

Abstract

PurposeUsing the resource-focused view of the firm as a theoretical backdrop, this study aims to examine the relationships between entrepreneurial perceptions and two dependent measures (i.e. customer satisfaction outcomes and firm performance). Specifically, the study tests the boundary conditions of the resource-based view (RBV) performance relationship in a Middle Eastern context.Design/methodology/approachThe data from 171 female Saudi entrepreneurs are analyzed using structural equation modeling.FindingsThe research results revealed that marketing capability and financial capability (i.e. financial capital access) have a positive significant effect on both dependent measures. Labor shortage also has a negative significant effect on both dependent variables, whereas operations capability does not show a significant effect on the two dependent measures. To a large extent, the results show that the RBV holds true in the Saudi context.Originality/valueThe study contributes to the knowledge about the effects of specific human and financial capital, as well as illuminates how marketing capability, financial capital access and labor shortage impact these dependent variables in the unique context of Saudi Arabia among female entrepreneurs, thereby extending the knowledge of the RBV in different contexts. Furthermore, it extends knowledge of the entrepreneurship literature, especially in the area of gender-based entrepreneurship research in developing countries.

Journal

Journal of Research in Marketing and Entrepreneurship – Emerald Publishing

Published: Jul 10, 2017

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