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BOOK REVIEWS Rubén Gallo, Freudâs Mexico: Into the Wilds of Psychoanalysis (Cambridge, MA: MIT Press, 2010). 389pp. ISBN: 9780262014427. The meticulous research and amusing analysis of Freudâs Mexico read as gracefully as Galloâs style has taught us to expect. I canât help but drool over the sumptuous edition, which comes as a pleasant and almost unsettling surprise in these tough economic times. The handsome yet affordable hardback boasts ornate design elements such as thick paper, expansive margins, one-inch blue separation papers that mark off a neo-modernist form of self-reï¬exive commentary called by the author âfree associationsâ, and a total of nearly 400 pages of text. In the ultimate touch of luxury, the black and white images interspersed throughout the ï¬rst part of the book reappear at the end in full colour prints. In complement to this rich physical design, Gallo announces in the introduction that his analysis means to take risks and push criticism to a newly creative and speculative arena. All hail Gallo for wanting to bring imagination back to critical writing. Contemporary criticism could use some renovation, starting with a new and more varied list of experts. So, how does Freud become one of the fresh
Modernist Cultures – Edinburgh University Press
Published: May 1, 2012
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