Access the full text.
Sign up today, get DeepDyve free for 14 days.
Jonathan Senchyne (2017)
Paper Nationalism: Material Textuality and Communal Affiliation in Early AmericaBook History, 19
(2020)
Taebuk chŏndan: Nambuk i 60-yŏn nŏmge chugo padŭn ppira salp’o ŭi yŏksa
M. Soules (2015)
Media, Persuasion and Propaganda
(1965)
Kapchagi irŭn param nonjaeng
N. Jung (2013)
The Aesthetics of Material Textuality, 10
(2017)
1970-yŏndae chungsanch’ŭng ŭi soyu yongmang kwa puran: Pak Wansŏ ŭi 1970-yŏndae chŏjak ŭl chungsim ŭro
Myungji Yang (2018)
From Miracle to Mirage: The Making and Unmaking of the Korean Middle Class, 1960-2015
Eun-Jeong Kim (2016)
North Korea’s Response to US Army Propaganda Leaflets during the Korean WarWar & Society, 35
(1968)
Ttŭgŏpko chaepparŭn chumin hyŏpcho
McKenzie (1999)
10.1017/CBO9780511483226
Yi (2020)
Han’guk Chŏnjaenggi Nam-Pukhan manhwa ppira ŭi p’ŭrop’aganda sŏnggyŏk pigyoAenimeisyŏn yŏn’gu, 16
(2012)
1970-yŏndae chŏngbu ŭi pansobi chŏngch’aek kwa sobija haengdong e taehan yŏn’gu
(2008)
Han’guk sobi sahoe hyŏngsŏng kwa chŏngbo sahoe ŭi sŏnggyŏk e kwanhan yŏn’gu
(2013)
Ppira wa munhak ŭi kongt’ong kamgak Han’guk Chŏngjaenggi Pukhan ppira rŭl chungsim ŭro
(1962)
P’ungsŏn ŭro ppira salp’o
(1961)
Puron ppira palgyŏn sin’go Ch’ae Ssi ege kamsajang suyŏ
(2010)
6.25 Chŏnjaeng kwa simnijŏn tŭlliji ant’ŏn ch’ongsŏng: chongi p’okt’an ppira rŭl chungsim ŭro
(2013)
T’aep’yŏngyang Chŏnjaenggi Miguk ŭi taeil simnijŏn kwa Ilbonin ŭi panŭng
(2020)
Pak Chŏnghŭi chŏnggwŏn ŭi sahoe kaeip kwa yuye toen hyŏndae: 1960–70-yŏndae sahoe kaebal chŏngch’aek kwa sobijŏk sam ŭi munje
(1979)
Pulsae 194
(2008)
Han’guk Chŏnjaeng kigan ppira ŭi sŏltŭk k’ŏmyunik’eisyŏn
(2013)
1970-yŏndae sobi ŏkche chŏngch’aek kwa sobi munhwa ŭi ilsang chŏngch’ihak
(2014)
Han’guk sobi sahoe ŭi tŭngjang kwa misi kwŏllyŏk ŭi pyŏnhwa
D. Ludden (2003)
Presidential Address: Maps in the Mind and the Mobility of AsiaThe Journal of Asian Studies, 62
(1974)
Pigŭk ŭn itta 288
This article examines South Korean propaganda leaflets as a border-crossing medium designed as “paper bombs,” or psychological weapons, of the continued Korean War during the Park Chung Hee period. Instead of focusing on the militaristic elements of the earlier leaflets, this article traces the propaganda leaflets’ evolving content about daily economic life and consumption. Historically embedded in the larger narratives of political, ideological, and institutional changes of society in postwar South Korea, the article captures both the materiality and transient nature of the leaflets themselves and the purpose they served as cultural advertisement tools signaling the shifting atmosphere of the Cold War context in Korea. In the leaflets, leisure, consumption, and the pleasures of shopping were exaggerated and magnified, intended to entice the North Korean population and invite them to a different way of life, the “everyday life of consumption” in material comfort and a lifestyle of well-being. Stimulating a way to rethink political penetration into private economic lives, the leaflets became printed windows through which to visualize the forbidden possibilities of capitalism and consumerist modernity, generating internal conflict and the desire to defect to South Korea.
Journal of Korean Studies – Duke University Press
Published: Oct 1, 2022
Read and print from thousands of top scholarly journals.
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Copy and paste the desired citation format or use the link below to download a file formatted for EndNote
Access the full text.
Sign up today, get DeepDyve free for 14 days.
All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.