Access the full text.
Sign up today, get DeepDyve free for 14 days.
References for this paper are not available at this time. We will be adding them shortly, thank you for your patience.
AbstractIn the past decades, the unprecedented number of women in entrepreneurship has been overwhelmingly increasing. This was fueled by their motivation to earn independently and to uplift their economic condition. This paper magnified the stories of success and failures of women micro entrepreneurs in managing their ‘sari-sari’ stores. Informants of this multiple case study were five women micro-entrepreneurs who had been in business for at least five years. An in-depth interview was done and cross case analysis was employed. Results revealed that new investments, enhanced family income, productivity, and resourcefulness were the stories that they highlighted as success. On the stories of failures, they emphasized that business breakdowns and personal crisis once confronted their operation. They also revealed that failures framed them to be determined, faithful, diligent, and optimistic. Lastly, they shared significant insights that women entrepreneurs must be business oriented, develop people skills, and employ a strong will power. These women entrepreneurs have their own way of defining moments relative to success and failures in micro entrepreneurship. What is worth noting is the fact that the innumerable failures which confronted them shaped the entrepreneurial traits they now possessed and achieved the optimum success in their entrepreneurial journey.
HOLISTICA – Journal of Business and Public Administration – de Gruyter
Published: Aug 1, 2020
Read and print from thousands of top scholarly journals.
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Copy and paste the desired citation format or use the link below to download a file formatted for EndNote
Access the full text.
Sign up today, get DeepDyve free for 14 days.
All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.