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The Fall of the Queen of Nordic Skiing: A comparative analysis of the Swedish and Norwegian media coverage of the Therese Johaug scandal

The Fall of the Queen of Nordic Skiing: A comparative analysis of the Swedish and Norwegian media... AbstractIn 2016, Norwegian cross-country skier Therese Johaug made her positive doping test public. We compare how the Norwegian and Swedish media covered the ensuing scandal with the aim of discovering how constructions of subjectivity, national identity, anti-doping policy and the role of cross-country skiing are interrelated. Drawing on a critical discourse analytical research design, we identify significant differences: the Norwegian media hesitated to call it a doping scandal and occasionally portrayed Johaug as a victim, whereas the Swedish media provided a platform for harsh criticism of the Norwegian’s use of medicine and emphasised the individual responsibility of the athlete. Thus, this study elucidates how sport is mediated as part of a national rivalry between two Scandinavian countries that are both heavily engaged in cross-country skiing. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Nordicom Review de Gruyter

The Fall of the Queen of Nordic Skiing: A comparative analysis of the Swedish and Norwegian media coverage of the Therese Johaug scandal

Nordicom Review , Volume 40 (1): 18 – Feb 1, 2019

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Publisher
de Gruyter
Copyright
© 2019 Ulrik Wagner et al., published by Sciendo
ISSN
2001-5119
eISSN
2001-5119
DOI
10.2478/nor-2019-0007
Publisher site
See Article on Publisher Site

Abstract

AbstractIn 2016, Norwegian cross-country skier Therese Johaug made her positive doping test public. We compare how the Norwegian and Swedish media covered the ensuing scandal with the aim of discovering how constructions of subjectivity, national identity, anti-doping policy and the role of cross-country skiing are interrelated. Drawing on a critical discourse analytical research design, we identify significant differences: the Norwegian media hesitated to call it a doping scandal and occasionally portrayed Johaug as a victim, whereas the Swedish media provided a platform for harsh criticism of the Norwegian’s use of medicine and emphasised the individual responsibility of the athlete. Thus, this study elucidates how sport is mediated as part of a national rivalry between two Scandinavian countries that are both heavily engaged in cross-country skiing.

Journal

Nordicom Reviewde Gruyter

Published: Feb 1, 2019

Keywords: critical discourse analysis; doping; subjectivity; Scandinavian rivalry; national identity

References