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Kyara in Japanese Religious Spaces

Kyara in Japanese Religious Spaces AbstractMascots in Japan are called kyara. They are utilised by almost all organisations, institutions, and administrative divisions and are accepted, embraced, and consumed by people of all walks of life, making them immensely popular. Although constituting an element of Japanese popular culture, they are also embedded in certain religious spaces in Japan, making them an interesting topic of research. This article will examine the reason behind the embeddedness of kyara in certain religious spaces in Japan and their impact on the practice of religion in those spaces. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Vienna Journal of East Asian Studies de Gruyter

Kyara in Japanese Religious Spaces

Saikia, Alisha
Vienna Journal of East Asian Studies , Volume 13 (1): 41 – Dec 1, 2021
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Publisher
de Gruyter
Copyright
© 2021 Alisha Saikia, published by Sciendo
eISSN
2521-7038
DOI
10.2478/vjeas-2021-0008
Publisher site
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Abstract

AbstractMascots in Japan are called kyara. They are utilised by almost all organisations, institutions, and administrative divisions and are accepted, embraced, and consumed by people of all walks of life, making them immensely popular. Although constituting an element of Japanese popular culture, they are also embedded in certain religious spaces in Japan, making them an interesting topic of research. This article will examine the reason behind the embeddedness of kyara in certain religious spaces in Japan and their impact on the practice of religion in those spaces.

Journal

Vienna Journal of East Asian Studies – de Gruyter

Published: Dec 1, 2021

Keywords: kyara; Japanese popular culture; religion; shūkyō asobi

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