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The usage of Sinographs in relational communication about ethnic Chinese identities on YouTube

The usage of Sinographs in relational communication about ethnic Chinese identities on YouTube AbstractThis study analyzes the usage of Sinographs (Chinese characters) across globally dispersed user communities on YouTube, and focuses on their usage patterns in relational communication about ethnic Chinese identities. This is achieved by analyzing YouTube comments on the official music video for the Mandopop (Mandarin pop music) song “Fragile” (玻璃心) as a corpus. Firstly, the history and media environment of ethnic Chinese communities are reviewed to provide context for why “Fragile” sparked heated discussion in the YouTube comment section. Then, the methodological approach of corpus pragmatics, the data, and the methodology including corpus analytical process and tools used are discussed. Finally, the analysis results are presented in two parts: the usage of sentence patterns that communicate relationships and identities, and the usage of metamessages that indicate ethnic Chinese identities. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Review of Pragmatics Brill

The usage of Sinographs in relational communication about ethnic Chinese identities on YouTube

International Review of Pragmatics , Volume 15 (2): 30 – Jul 11, 2023

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References (16)

Publisher
Brill
Copyright
Copyright © Koninklijke Brill NV, Leiden, The Netherlands
ISSN
1877-3095
eISSN
1877-3109
DOI
10.1163/18773109-01502007
Publisher site
See Article on Publisher Site

Abstract

AbstractThis study analyzes the usage of Sinographs (Chinese characters) across globally dispersed user communities on YouTube, and focuses on their usage patterns in relational communication about ethnic Chinese identities. This is achieved by analyzing YouTube comments on the official music video for the Mandopop (Mandarin pop music) song “Fragile” (玻璃心) as a corpus. Firstly, the history and media environment of ethnic Chinese communities are reviewed to provide context for why “Fragile” sparked heated discussion in the YouTube comment section. Then, the methodological approach of corpus pragmatics, the data, and the methodology including corpus analytical process and tools used are discussed. Finally, the analysis results are presented in two parts: the usage of sentence patterns that communicate relationships and identities, and the usage of metamessages that indicate ethnic Chinese identities.

Journal

International Review of PragmaticsBrill

Published: Jul 11, 2023

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