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Codiffusion of Technologies in Social Networks†

Codiffusion of Technologies in Social Networks† AbstractThis paper studies the diffusion process of two complementary technologies among people who are connected through a social network. It characterizes adoption rates over time for different initial allocations and network structures. In doing so, we provide some microfoundations for the stochastic formation of consideration sets. We are particularly interested in the following question: suppose we want to maximize technology diffusion and have a limited number of units of each of the two technologies to initially distribute—how should we allocate these units among people in the social network? (JEL D83, O33, Z13) http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png American Economic Journal: Microeconomics American Economic Association

Codiffusion of Technologies in Social Networks†

Codiffusion of Technologies in Social Networks†

American Economic Journal: Microeconomics , Volume 12 (4) – Nov 1, 2020

Abstract

AbstractThis paper studies the diffusion process of two complementary technologies among people who are connected through a social network. It characterizes adoption rates over time for different initial allocations and network structures. In doing so, we provide some microfoundations for the stochastic formation of consideration sets. We are particularly interested in the following question: suppose we want to maximize technology diffusion and have a limited number of units of each of the two technologies to initially distribute—how should we allocate these units among people in the social network? (JEL D83, O33, Z13)

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Publisher
American Economic Association
Copyright
Copyright © 2020 © American Economic Association
ISSN
1945-7685
DOI
10.1257/mic.20180220
Publisher site
See Article on Publisher Site

Abstract

AbstractThis paper studies the diffusion process of two complementary technologies among people who are connected through a social network. It characterizes adoption rates over time for different initial allocations and network structures. In doing so, we provide some microfoundations for the stochastic formation of consideration sets. We are particularly interested in the following question: suppose we want to maximize technology diffusion and have a limited number of units of each of the two technologies to initially distribute—how should we allocate these units among people in the social network? (JEL D83, O33, Z13)

Journal

American Economic Journal: MicroeconomicsAmerican Economic Association

Published: Nov 1, 2020

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