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Summary The suggestion to decentralize the planning of promotional strategy has been presented against the background of a national market, consisting of purchase decision makers who are influenced in their choices by different cultures, peculiar to the regions in which they operate. Thus, a...
Summary We have attempted to show the way in which Bayesian and classical approaches are both similar and divergent. The vehicle for discussion, primarily, involved considerations of cost consequences, planning horizons and numbers of alternatives. In turn, these variables were related to the...
Summary Only three of a multitude of tax planning techniques have been discussed herein. If nothing else, it should be gleaned that careful analysis is the order of the day when attempting to reduce one's tax burden. Before implementing any tax planning device it is recommended that you seek...
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