11 - 13 of 13 articles
Aesthetic practitioners are key to the success of your clinic and employing the right staff can attract new clients and ensure repeat business as a result of positive relationships and word of mouth. In this short series on recruiting for specific roles, Clinic Manager Barbara Deakin highlights...
When providing advice on running a successful clinic, nothing is better than experiencing the patient journey yourself, from the reception to the treatment room. In this practice management series, PR professional Kate Zadah travels the UK visiting clinics and reviewing their layouts, customer...
In 2012, Helena Collier published an article in the Journal of Aesthetic Nursing on the demedicalisation of healthcare versus the medicalisation of beauty. Her views on the topic are still of high significance to aesthetic practitioners two years after publication, as the Government continues to...
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