11 - 13 of 13 articles
If you are thinking of ways to move forward with business development, it could be worth adding new treatments and services to your clinic's menu. However, it is also possible to achieve equally effective results by enhancing your existing offering. Clinic Manager Barbara Deakin offers her top...
If you are looking to hire a PR firm for your clinic, there are several factors that need to be considered before they pitch to you, including your business goals and budget. In her column, PR Professional Kate Zadah provides advice on how to pick your judging panel, set expectations early on in...
In a tough economic climate, clients may not be able to afford the procedure they need regardless of how good the offer is. However, depending on your business model and approach to practice management, financial packages could be of benefit. To find out more about the pros and cons of this...
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