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Previous studies have examined the various constructs of creative tourism, but the way travelers integrate the image of their self with a creative destination brand has not been taken into consideration. Therefore this study aims to conceptualize this integrity in a creative cultural destination...
Fiji’s tourism industry has evolved significantly over the past 3 decades with past and present governments striving to support the development of the sector. In this study, we test the association between tourism measured by international visitor arrivals and Fiji’s real exchange rate using...
Russia’s invasion of Ukraine in February 2022 inspired some within the tourism industry to react rapidly to support Ukrainians in the crisis. This presents an opportunity to address solidarity through tourism as we confront change in the global order and cascading crises. While some tourism...
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