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The influence of attributing corrective information to different spokespersons in the wake of company-negative accusations was investigated experimentally. In particular, the research pitted a company's own public relations sources against sources working for a firm hired by the maligned...
This article illustrates through literature and original research a beginning theory that explains the enduring gender discrepancies in what has become a gendered field, that of public relations. A survey of public relations practitioners reveals statistically significant gender differences in...
The authors undertook a study to define the messages that exist in 2 communities of risk (e.g., high concentration of chemical facilities) using the principles of fantasy theme analysis and symbolic convergence theory. Through several methodological steps including a document review, interviews,...
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