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Poor Dave Randall. "He had ended up in what he privately considered a dump heap—public relations. Basically, Randall did not believe in public relations, although he tried hard to do so. There really was no need for it. ... " Such is the life of an information manager for a fictitious company...
A bibliometric study of the public relations scholarly literature revealed the most cited authors and most cited published works for 1990-1995. Unlike other disciplines, public relations is typified by a concentration of scholars, institutions, and topics. J. E. Grunig is by far the most cited...
Public relations practitioners provide information subsidies to the media on behalf of their clients to influence the media agenda and potentially affect public opinion. McManus (1994) stated that news media are using more public relations information subsidies to contain costs and increase...
This study builds on the body of literature about public relations practitioner roles by examining the relationship of workplace socialization and formal public relations education to idealized practitioner roles. Data come from an exploratory survey of public relations students and...
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